The world's biggest Starbucks just opened in Shanghai!

The world's biggest Starbucks just opened in Shanghai!

Customers can point their smartphones around the roastery for an augmented reality experience.

The biggest Starbucks in the world is headed to China: The coffee behemoth will unveil its newest fancy Roastery location in Shanghai on December 6, occupying a whopping 30,000 feet.

For foodies, the highlight of the Shanghai Reserve Roastery experience will be Princi pastries, pizzas, and bread.

Starbucks Coffee Company has pulled out all the stops in Shanghai, opening the second location of its interactive, multi-sensory Starbucks Reserve Roastery format.

Starbucks has its sights clearly set on China as its biggest future market, and is aggressively opening stores in the PRC.

Starbucks is exploring "a range of options" for delivery, said Mr Johnson, who declined to specify when the service might begin.

The Roastery cafe includes three wooden coffee bars and a dedicated bar that offers China's traditional drink, tea.

More news: Ali Abdullah Saleh, former President of Yemen - obituary

It wouldn't come as a surprise if this "friendship" and "shared values" resulted in key partnerships that would tremendously benefit the Starbucks brand in China, which helping Ma leverage Starbucks' considerable presence in the United States and other key markets. Customers can watch the green beans as they are roasted, then sent through copper "symphony" pipes (named because of the musical sound the beans make as they travel through them) directly to silos at the coffee bars.

This Roastery has more than 100 beverages available for purchase, including Teavana tea infused with nitrogen and a new steam tea brewing technique.

Princi baked items are shown in the new Starbucks Roastery in Shanghai, China.

But the Shanghai roastery won't hold the title of largest Starbucks for too long. It is also the only tea bar created from recycled materials using a 3-D printer, measuring 7.5 metres (25 feet) in length.

There's a team of more than 30 skilled Chinese bakers and chefs who bring artisan baking to life using premium ingredients sourced specifically for each fresh food offering. The Roastery's digital experience is designed by Starbucks and powered by Alibaba Group's scene-recognition technology.

Even though Chinese are traditionally tea guzzlers and less hooked on coffee than Americans, the country's growing ranks of upwardly mobile consumers still view Starbucks as an attractive, aspirational brand.

Related Articles